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  • shaninottingham


The act of transforming- changing. Creating something, by changing its structure, purpose and form, do we inherently change the value of something, of stuff?

Is it possible to transform plastic, whose single use initial purpose has expired, into something with meaning and worth, with a potential value previously not recognised or noticed?

One of the key initiatives and ideas behind the work I am doing with breadtags and The Breadtag Project, is addressing these questions.

If you believe, as I do, that used objects have a historical and cultural energy, a narrative, then even the most mundane things, even breadtags, can be seen as having value.

I love this quote by Buckmaster Fuller -

" Pollution is nothing but the resources we are not harvesting. We allow them to disperse because we are ignorant of their value".

But it is not just the breadtags that are transformed by creating with them . It has fundamentally changed my own perception of myself as an artist, of where I am in my arts practice. I have pivoted, adjusted, am plastic in my application of ideas and experimentation. Playing, exploring, developing, editing, assessing, refining, reconfiguringresolving. Abandoning, revisiting. Seeing potential and opportunity, versatility and flexibility. Being open to transformation.

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